Locoid 'Strong but Gentle'

Print / Poster / Direct Mail / HCP Sales Materials / Animated Shorts at Medical Conferences

Locoid is a topical cream that is 'strong on eczema' while being 'gentle on your skin'. The innate friction between strong and gentle made for some very compelling, conceptual imagery...a gift of a brief :)

  • Eric Houseknecht - 780x1039-1_o

    'Teddy Bear + Grizzly Bear'

  • Eric Houseknecht - 780x1039_o

    'Kittens + Lion'

  • Eric Houseknecht - 780x1038_o

    'Butterflies + Rhiino'

  • Eric Houseknecht - BearAndUs_mod

    On set with photographer Jan Steinhilber and his team.

Locoid 'Strong but Gentle'

[ Gold - UK's Best of Health Awards, Silver - Campaign Poster Awards ]