Print / Poster / Conference Materials / Ambient Installations
A new strategy, creative platform, tagline and promo campaign for technology company CA's annual trade conference in Las Vegas.
'Control' / Associated Copy: 'Embrace the change. The power to manage chaos is in your hands.'
'Cloud Services' / Associated copy: 'Harness the cloud and deliver services however you choose.'
'Results' / Associated Copy: 'Looking for results that break through? Let CA World take you to new heights.''
'Mobility'' / Associated Copy: 'Work wherever you want to, without ever leaving the office.''
Oversized posters were the perfect execution of the 'Go Big' CA World expo theme.